The Rooftop Summit
A European sales division needed a reward trip that felt earned, not generic — something the team would still be talking about a year later.
Build the whole itinerary around Madrid after dark: rooftops, tapas counters and a closing dinner inside a converted palace.
Four days moving between the Prado, family-run bodegas and a private rooftop dinner overlooking Gran Vía.
48 travelers · 4 days · private guides, chef's table dinner, closing gala with live flamenco.
96% satisfaction score and the incentive program renewed for the following two fiscal years.